OpenAI Begins Testing Ads in ChatGPT on Free and Go Tiers in U.S.

OpenAI Begins Testing Ads in ChatGPT on Free and Go Tiers in U.S.

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  • OpenAI has begun testing ads within ChatGPT for logged-in users on Free and Go tiers in the U.S., aiming to support infrastructure costs and long-term stability siliconangle.com+2.
  • The ad implementation is designed to be distinct, non-intrusive, and clearly labeled as "sponsored", with ads displayed below responses and tailored to user prompts siliconangle.com+2.
  • User privacy is prioritized, with advertisers only receiving aggregate data and users able to manage, dismiss, or disable ad personalization and tracking openai.com+2.
  • Users on paid plans like Plus or Pro will continue to experience ad-free chat, while free-tier users can opt out by upgrading or accepting fewer daily messages cbsnews.com+2.
  • The move to ads aims to diversify revenue streams and support the company's goal of achieving a $1 trillion market capitalization while evolving based on user feedback siliconangle.com+2.
  • OpenAI plans to evolve its ad program, potentially integrating shopping features and balancing revenue growth with user experience amid competition and criticisms siliconangle.com+2.

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